ShopSite Review

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ShopSiteis developed with small and medium businesses in mind. An award-winning decent e-commerce platform, ShopSite offers up-to-date and easy-to-use features to satisfy your online marketing experience. This e-commerce software commands a browser-based user interface to allow online merchants setup their stores in few clicks and in minutes. Integration with secured payment processors allows online merchants to process orders easily. Serving the basic of building store catalog, promoting products via different embedded strategies, and evaluating orders or purchases, ShopSite is a complete and comprehensive e-commerce software.

  Overview of UltraCart

ShopSite performs well as a top-rated e-commerce solution for any size of business. There are three versions available: ShopSite Starter, ShopSite Manager, and ShopSite Pro. This e-commerce software based at Orem, Utah grows your online store without the unnecessary expense. Online merchants favor ShopSite because it is easy to setup, easy to use, and flexible for novice merchants and experienced retailers. ShopSite leverages on its convenience administration controls for retailers to control the outflow and inflow of their stores. The friendliness and easy-to-use interface of ShopSite is one of its best capabilities that this e-commerce software offers. Plus, the reporting options of ShopSite are powerful guides for retailers to grow the business, make profit and take a market share. The idea behind ShopSite is provide a simple but comprehensive solution, eliminating sophisticated tools that may not be useful to online retailers.

Website Design

As said, ShopSite offers easy-to-use features for inexperience retailers. WYSIWYG editor allows customization even if you don't have knowledge with website designing. There are ready-to-use templates or themes available (9 templates to date), and you can customize these templates using the editor. Although, WYSIWYG editor is not the best of the industry, but it is enough for most retailers. If you know about HTML website design code, ShopSite supports the template tool.

Some of the features are only available to ShopSite Pro, which makes the two editions inferior. But for those online retailers who knows about HTML and CSS or can hire someone of the knowledge, ShopSite offers website template design from scratch.

Back Office

Store Wizard allows online merchants to setup, customize, and launch their stores within few clicks. ShopSite's friendly approach gives retailers little time to learn the system, and by then it is easy to customize and manage the store's aesthetic and architecture. SEO integration is supported by ShopSite. It takes few clicks in the back office to setup to integrate Google Base and to add meta tags, titles, and other SEO options.

If you need to print orders, receipts and other information, ShopSite BackOffice uses integration with desktop based applications like printing. Image Resize, Merchant Notification of Orders, and other tools can be easily advanced through the Back Office.

Shopping Features

Probably, one of the problems with ShopSite is its incapacity to handle partial shipments. Partial shipments are very essential for business when inventory is low. As much as possible, the business must always say yes to orders to avoid cart abandonment. ShopSite Starter can only cater for 15 products to sell, but you can sell soft or downloadable and hard goods. For large businesses, the bulk uploading tool ensures faster cataloging of the store. Shipping cost calculation includes real-time quote of UPS, FedEx and USPS.

Payment Options
ShopSite partners with top-tiered payment gateways to allow fast credit-card authorization; however, it must be noted that ShopSite does not offer in-house payment processing. Due to the lack of in-house payment processing, online retailers need to setup another hosting account for credit processing. In the same way, it is easy for online merchants to tweak or customize checkout pages to increase conversion sales. Anywhere at anytime, online retailers can check the order management panel without the need of downloading files.

Tax Customization
Automatic tax calculation uses the zip code of the purchaser to accurately include tax sales on the total cost of products. With the aid of the Back Office, tax calculation and customization can be easily added on the checkout page. Different tax options can be added on the calculation of product pricing.

Marketing Features
Real-time and detailed sales reports, inventory, traffic reports and other store details provide online merchants an overview on how the business goes. Strategic reports are important to evaluate marketing strategies and to form new ones at the event of failure. It is recommended to evaluate statistics regularly to increase engagement. ShopSite marketing features do not include product comparison and customer discounts and incentive program. SEO integration and social media capabilities, including Facebook and Twitter increases the customer engagement of the online store.

Security Features

ShopSite uses the SSL 128-bit encryption to protect the store from third-party intrusion. CW2 core requirements are also used to safeguard financial transactions and avoid identity theft. To avoid credit-card fraud, ShopSite requires customers to enter details of the card, aside from the card number. Order Tracker is available for customers to see the current status of orders and to help aid online retailers on securing orders. Because Paypal, Google Checkout and WorldPay are integrated into ShopSite stores, fraud protection and merchant security are used.

Customer Support

Onsite resources are available to aid users from installation or setup of the store to other details on how to navigate and use the software. Comprehensive guides are available covering a complete index of categories. The ShopSite Technical Bulletin is also available to aid online retailers resolve issues without damaging the integrity and credibility of the online store.

Cost

To provide possible options for retailers, ShopSite offers three editions of the e-commerce software. ShopSite Starter offers fully-functional solution for small businesses with only 15 products to sell; ShopSite Managers works best for medium businesses. As the market share grows, the business can use ShopSite Pro with power-packed features. Online merchants can buy a software license or the hosted edition of the e-commerce software from a partner hosting company.
ShopSite Starter with a hosting partner account costs $9 to $39 per month subscription. The flexible pricing option of ShopSite allows online merchants to spend only $35 to $75 per month for the ShopSite Manager edition. ShopSite Pro pricing starts at $70 per month for the hosted edition. However, if you want to have the functional e-commerce solution with one-time payment, you may buy license of ShopSite Manager for $495 and ShopSite Pro for $1295.